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News 15 Jan 2026 NXT Telecom

LaLiga advances his digital strategy for the season 2024

LaLiga adelanta su estrategia digital para la temporada 2024

The president of LaLiga, Javier Thebes, has generated expectancy in the sportive sector after advancing that the organisation will make important ads related with his digital and technological strategy in the next days. The statements, made during an event of the sector, aim to a significant transformation in the form in that the amateurs experience the Spanish football.

Technological innovation to the service of the football

LaLiga has been pioneering in the implementation of technologies advanced in the Spanish football. From the introduction of the VAR until the development of own digital platforms, the organisation has showed his commitment with the innovation. The next ads promise to continue this line of technological modernisation.

According to near sources to the organisation, the novelties would be related with the digital experience of the user and new forms to consume content futbolístico. This could include from mobile applications improved until platforms of streaming and interactive content.

The context of the audiovisual market

The industry of the sportive entertainment is experiencing an unprecedented digital revolution. The platforms of streaming have changed radically the form in that the amateurs consume sportive content, and LaLiga does not want to remain backwards in this transformation.

The competition among different operators and digital platforms has intensified the need to offer experiences differentiated and of tall quality. In this context, any initiative that improve the accessibility and the experience of the user results strategic.

Impact in the clubs and amateurs

The technological innovations in LaLiga no only benefit to the organisation, but have a direct impact in the clubs participants and his followers. A better digital distribution can translate in main global scope and, consistently, in main income by audiovisual rights.

For the amateurs, these improvements are used to to mean:

  • Main accessibility to the content
  • Experiences more interactive
  • Better quality of transmission
  • additional and statistical Functionalities advanced

Expectations of the sector

The next ads of LaLiga generate big expectancy in the audiovisual sector Spanish. The organisation has showed capacity to implement successful technological solutions, and his initiatives are used to to mark tendencies in the national sportive field and international.

The digital strategy of LaLiga will be key to maintain his competitive position in front of other European leagues and continue attracting global audiences. The specific details of these ads will know in the next days, promising surprise so much to professionals of the sector as to amateurs to the football.